Thirsty?
From today's Guardian: Innovations Drink pink It is probably the best gay fizzy drink in the world. It is certainly the only one. Later this month, Norwegians will be the first to discover the fresh taste of Homo Light, a pink carbonated drink that is out and proud. "We recommend you drink a half-litre: you will not turn gay, but you will become more tolerant," explains Øystein Mauritzen, the man behind the tipple. "It is better than a straight drink." What is it that makes a drink gay? Is it the colour of the liquid? The flavour inside (in this case pear and passionfruit)? A gay drink, according to Mauritzen, is one that turns you into a more cheerful person, someone who can truly appreciate the good things in life. "To me, it tastes of summer and happiness," says Mauritzen. "When I drink it, I think, 'Oh my God, the sun is shining, I'm so lucky'." Homo Light will get its first outing later this month, at a food fair in Stavanger on Norway's west coast. At the gay stand, two air stewards will serve the bright pink soda with a multi-coloured pasta salad. "It's a bit of fun, but we want to promote higher tolerance of gay and lesbian people," says Mauritzen, whose day job is with Norway's National Association for the Liberation of Gays and Lesbians. "If you drink Homo Light, you drink acceptance." In truth, Norway is already one of the most advanced countries in the world when it comes to gay rights. Civil partnerships have been legal since 1993, while a gay or a lesbian person has been able to adopt a partner's children since 2002. The fact that the chancellor of the exchequer, the Conservative Per-Kristian Foss, has contracted a civil union with his long time-boyfriend barely causes anyone to bat an eyelid. What's more, the power of the pink krone is strong. According to the gay magazine Blikk, 66% of its readers earn more than 300,000 kroner (£26,000) per year. They have mountains of pocket money to spend too, with 58% of their income available after paying all the bills. That's not to say that discrimination doesn't still exist. "There are cases of young sporting talents who quit early because they can't take the pressure of coming out of the closet," says Jon Reidar Øyan, national leader of the LLH. Perhaps a glass of Homo Light is in order.